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256 Point Checklist for Selling Your Home Yourself

 

Checklist for Single Family Home Assigned 

24hr Talking Ad # _______________

 

For Sale By Owner self help checklist. Please contact me for those points you are unable to access, verify, assign and a 24hr Talking Ad code for your advertising.

PS: This is the minimum require to get a house sold quickly for the largest possible dollar.

Item

Pre-Listing

Assign to

Done

 Notes

1

Research ownership

 

 

 

2

Research legal description

 

 

 

3

Assessment & status

 

 

 

4

Research all comparable currently listed properties

 

 

 

5

Research previous sales activity, expire, active

 

 

 

6

Order property profile from title company/land titles

 

 

 

7

Review property profile

 

 

 

8

Access tax information ordered

 

 

 

9

Review tax information

 

 

 

10

Research legal names on title

 

 

 

11

Complete market study, prepared (CMA) and total market overview (TMO)

 

 

 

12

Enter in pre-list software or MLS

 

 

 

13

Send confirmation of listing appointment

 

 

 

14

Prepare listing presentation

 

 

 

15

Assign Excalibur 24hr Talking Ad Code To Property

 

 

 

16

Write a selling script for this property from details gathered and your knowledge of the area

 

 

 

17

Record selling script into 24hr Talking Ad Code

 

 

 

18

Prepare letter or post card with your 1-800 24 hr Talking Ad number and code. Include with Video or pre-listing package.

 

 

 

19

Have pre-listing package delivered to seller

 

 

 

20

Call to confirm appointment with seller, ask pre-appointment
questions you may have

 

 

 

21

Good luck with your listing presentation

 

 

 

22

Present market study to seller, including comparable/s, sold/s,
current listings & expired

 

 

 

23

Present strategic master marketing plan to seller

 

 

 

24

Call your 1-800 24hr talking ad and have seller listen to their
listing. You may also have the email notice to your cell phone or pager. Mr. Seller "We respond immediately to all calls on your property"

 

 

 

25

Discuss preparation needed to market effectively

 

 

 

26

Plan goals with seller

 

 

 

27

Present plan of action to seller

 

 

 

28

Suggest financing alternatives

 

 

 

29

Listing contract & addendum/s signed by seller

 

 

 

30

Property disclosure form filled out and signed

 

 

 

31

Job well done you got the listing

 

 

 

32

Pre-listing information package picked up

 

 

 

33

Ask Seller for a referral. "Do you know anyone thinking of selling that could benefit from this level of home marketing service?"

 

 

 

34

Video picked up for recycling or seller gives to friend

 

 

 

35

Pre-listing checklist completed.

 

 

 

 

Checklist for Single Family Home Assigned 

24hr Talking Ad # _______________

 

Item

Listing Checklist

Assign to

Done

  Notes

1

Open file on new listing

 

 

 

2

Advise staff of new listing

 

 

 

3

Review current title information

 

 

 

4

Order plot map

 

 

 

5

Lot size confirmed

 

 

 

6

Owners house plans received if applicable

 

 

 

7

House plans reviewed

 

 

 

8

Organize file in proper order

 

 

 

9

Make contact cards

 

 

 

10

Put into letter sequence

 

 

 

11

Order Just Listed post cards or door hangers

 

 

 

12

Rewrite your 1-800 24hr Talking Ad Script for this property

 

 

 

13

Record revised script in assigned code

 

 

 

14

Prepared sign rider with assigned your 1-800# & 24hr Talking Ad Code

 

 

 

15

Have Sign installed With 24hr Talking Ad Sign Rider

 

 

 

16

Call owner to schedule caravan/office tour/MLS tour

 

 

 

17

Prepare flyers and feedback form and faxes for caravan (Include your 1-800# & 24hr Talking Ad Code)

 

 

 

18

Interior room sizes measured

 

 

 

19

Exterior home dimensions plotted/measured

 

 

 

20

Ask seller for copies of any warranties still in place and
transferable

 

 

 

21

Year home was built researched

 

 

 

22

Property disclosure delivered

 

 

 

23

Property data sheet prepared for office

 

 

 

24

Showing instructions prepared, office notified

 

 

 

25

Loan/Mortgage Company & Loan/Mortgage Number, Sellers
Lawyer information, provided by Seller

 

 

 

26

Written permission from the seller to obtain information from the lender/mortgage

 

 

 

27

Current loan/mortgage information verified by lender

 

 

 

28

Loan/mortgage assumption requirements researched

 

 

 

29

Second loan/mortgage company & loan/mortgage number
provided by seller

 

 

 

30

Second loan/mortgage information verified with lender

 

 

 

31

Review current appraisal if available

 

 

 

32

Lot information researched for size & dimensions

 

 

 

33

Land use researched

 

 

 

34

Zoning researched

 

 

 

35

Required elementary school researched

 

 

 

36

Required junior high school researched

 

 

 

37

Required high school researched

 

 

 

38

Home owner association manager contacted

 

 

 

39

Homeowner association fee researched

 

 

 

40

Copy Of By-Laws, Financial Statements, Rules And Regs if property is in a building scheme or fenced community

 

 

 

41

Home owner association services provided

 

 

 

42

Have extra key for lock box

 

 

 

43

Lock box installed

 

 

 

44

"Terms" Sign Installed (Bright Ugly Attention Getting Sign) with only your 1-800 and the 24hr Talking Ad code and your USP

 

 

 

45

Brochure box installed

 

 

 

46

Average utilities researched

 

 

 

47

Sewer/septic system researched

 

 

 

48

Electric bills researched

 

 

 

49

Water fees or rates researched

 

 

 

50

Natural gas availability researched

 

 

 

51

Propane tank lease term and rate verified

 

 

 

52

Oil tank lease term and rate verified

 

 

 

53

Property inclusions and amenities are noted

 

 

 

54

Ads written with seller's input

 

 

 

55

Color photos taken

 

 

 

56

Power of attorney reviewed and filed

 

 

 

57

All prorating are researched and noted

 

 

 

58

All rents and deposits are verified

 

 

 

59

Copy of leases provided

 

 

 

60

Set meeting with tenant, create working relationship, set showing schedule, tenant as potential buyer

 

 

 

61

Coordinate showings with tenant

 

 

 

62

First right of refusal verified

 

 

 

63

Repairs and maintenance noted/completed

 

 

 

64

Property disclosure form posted

 

 

 

65

Home owner warranty made available

 

 

 

66

Home owner warranty application completed

 

 

 

67

Home owner warranty application mailed

 

 

 

68

Home owner warranty received

 

 

 

69

Home owner warranty filed

 

 

 

70

New listing entered into MLS system (Add your 1-800# & 24hr Talking Ad Code to the remarks section)

 

 

 

71

Pre-listing checklist completed.

 

 

 

 

Checklist for Single Family Home Assigned 

24hr Talking Ad # _______________

 

Item

Marketing Checklist

Assign to

Done

  Notes

1

Add property to office active inventory list

 

 

 

2

Confirm owner has a copy of the listing agreement

 

 

 

3

Proof MLS computer printout

 

 

 

4

Marketing flyer prepared (Include your 1-800# & 24hr Talking
Ad Code)

 

 

 

5

Add new listing to your web site and include Excalibur E-Ad
Audio Link for this listing

 

 

 

6

Email message prepared with your 1-800#, 24 hr Talking Ad code and hot link to this listing on your web site

 

 

 

7

Marketing flyer mailed to seller for review

 

 

 

8

Marketing flyer delivered to brochure box

 

 

 

9

Load Fax Back Material (Flyer, Your profile sheet, Location Map, Mortgage Qualification Sheet, etc.) Into your 1-800# & 24hr Talking Ad Code for this property

 

 

 

10

Put marketing flyers in all agent mail boxes at all board offices

 

 

 

11

Email blast to top 10% agents in area

 

 

 

12

Email blast to your data base of potential buyers

 

 

 

13

Email blast to preferred brokers

 

 

 

14

Promote at office sales meeting

 

 

 

15

Include in office tour of new listings

 

 

 

16

Include in MLS/caravan of new listings

 

 

 

17

Promote At Board Of Realtors Meeting, leads group, etc.

 

 

 

18

Mail out "just listed" announcements to neighborhood

 

 

 

19

Advise network referral program

 

 

 

20

Notify your Buyer agents of new listing

 

 

 

21

If applicable do a Voice Broadcast to Geographic Prospect Area or your database of clients that has said "give me a call when you find ?? Type of property" [Excalibur's voice broadcasting services]

 

 

 

22

Assigned Buyer's Agents follows-up on each audio E-lead from the Excalibur system (your 1-800# & 24hr Talking Ad Code)

 

 

 

23

Provide marketing data to incoming referral buyers

 

 

 

24

Provide "special feature" cards for marketing (if applicable)

 

 

 

25

Write Ad for newspaper (Include your 1-800# & 24hr Talking Ad Code)

 

 

 

26

Advertise in paper on rotating basis

 

 

 

27

Mail copy of newspaper ad to seller

 

 

 

28

Write Ad for homes magazines (Include your 1-800# & 24hr
Talking Ad Code)

 

 

 

29

Advertise in homes magazines

 

 

 

30

Mail copy of homes magazines to seller

 

 

 

31

Post just listed card with your 1-800# & 24hr Talking Ad Code on local public notice boards

 

 

 

32

Make up a sheet of peel and stick labels for your Ringing Cards (Include your 1-800# & 24hr Talking Ad Code). Give 10 to your seller to handout to people in their area of influence [ringing cards available from Excalibur].

 

 

 

33

Include in Real Estate insider newspaper

 

 

 

34

Include in your next newsletter

 

 

 

35

Loan/mortgage information reviewed and filed

 

 

 

36

Loan/mortgage information updated if necessary in MLS

 

 

 

37

Feedback faxed or emailed to agents after showings

 

 

 

38

Showing Feedback with activity report from the Excalibur system Conveyed To Sellers Weekly

 

 

 

39

Weekly market study reviewed

 

 

 

40

Regular calls to seller to discuss marketing and pricing

 

 

 

41

Prepare information for homes TV show

 

 

 

42

Write TV Script (Include your 1-800# & 24hr Talking Ad Code)

 

 

 

43

Pre-qualify all buyers when possible

 

 

 

44

Price change entered into MLS computer

 

 

 

45

Record price reduction message into the secondary message of your 1-800 24hr Talking Ad Code

 

 

 

46

Price change announced to all agents

 

 

 

47

Price change on flyers

 

 

 

48

New flyers delivered as needed

 

 

 

49

Refer seller to one of the best agents at their Out-Of-Town
destination if applicable

 

 

 

50

Fax or email seller profile and a commission confirmation form

 

 

 

51

Marketing Checklist Complete

 

 

 

 

Checklist for Single Family Home Assigned 

24hr Talking Ad # _______________

 

Item

Initial Offer Checklist

Assign to

Done

  Notes

1

Offer received

 

 

 

2

Offer reviewed with agent

 

 

 

3

Discuss buyers qualifications & offer

 

 

 

4

Offer reviewed with seller

 

 

 

5

All responses are reviewed

 

 

 

6

All needed forms are presented to complete the sale

 

 

 

7

Offer is accepted, amended or countered

 

 

 

8

Signed offer is delivered to buyer's agent

 

 

 

9

Contract is signed by all parties

 

 

 

10

Initial Offer Checklist Complete

 

 

 

 

Checklist for Single Family Home Assigned 

24hr Talking Ad # _______________

 

Item

Under Contract/Offer Accepted Checklist

Assign to

Done

  Notes

1

Copies of contract to seller

 

 

 

2

Copies Of Contract For working file

 

 

 

3

Copies of contract in office file

 

 

 

4

Original documents filed with buyer's agent obtaining offer

 

 

 

5

Sales in progress checklist completed

 

 

 

6

Earnest money/deposit is recorded

 

 

 

7

Earnest money/deposit is deposited in agency escrow/trust
account

 

 

 

8

Closing file forms and files updated

 

 

 

9

Showings are restricted as seller requests

 

 

 

10

Coordinate with buyer's agent and lender

 

 

 

11

Fax copies of contract and addendum/s to lender

 

 

 

12

Confirm purchase is pre-qualified

 

 

 

13

Review credit report results

 

 

 

14

Provide credit information to seller

 

 

 

15

Assist in arranging financing

 

 

 

16

Coordinate Discount Points/Interest Rate Pre -approval Being Locked With Closing Dates

 

 

 

17

Provide comparable sales for appraiser

 

 

 

18

Schedule building inspection if applicable

 

 

 

19

Follow-up and review results with seller and buyer

 

 

 

20

Schedule pest control inspection if applicable

 

 

 

21

Follow-up and review results with seller and buyer

 

 

 

22

Schedule appraisal

 

 

 

23

Follow-up on appraisal

 

 

 

24

Appeal for increase if appraisal is low

 

 

 

25

Confirm verifications of deposit and employment have been
returned

 

 

 

26

Follow loan/mortgage processing through to the underwriter

 

 

 

27

Contact lender weekly to track processing

 

 

 

28

Relay loan status to seller

 

 

 

29

Fax copies of contract and addendum/s to the title
company/lawyer

 

 

 

30

Fax closing and control form to the title company/lawyer

 

 

 

31

Confirm loan/mortgage payoff statement created

 

 

 

32

Confirm loan/mortgage assumption statement ordered

 

 

 

33

Contact existing lender for assumption requirements

 

 

 

34

Compile all required items for assumption

 

 

 

35

Submit all required items for assumption

 

 

 

36

Order title insurance commitment

 

 

 

37

Review title insurance commitment

 

 

 

38

Confirm purchaser received title insurance commitment

 

 

 

39

Confirm selling agent received title insurance commitment

 

 

 

40

Note title insurance requirements

 

 

 

41

Coordinate meeting all title insurance requirements

 

 

 

42

Have buyers hazard insurance delivered

 

 

 

43

Provide "home owners warranty" for closing

 

 

 

44

Coordinate home inspection

 

 

 

45

Review the home inspection results.

 

 

 

46

Negotiate the payment and completion of all required repairs

 

 

 

47

Inspection clause requirements completed

 

 

 

48

Septic inspection ordered

 

 

 

49

Septic report received and reviewed

 

 

 

50

Copy of septic inspection report delivered to lender and buyer

 

 

 

51

Copy of septic inspection report filed

 

 

 

52

Well flow test ordered

 

 

 

53

Well flow test report received and reviewed

 

 

 

54

Copy of well flow test report delivered to lender & buyer

 

 

 

55

Copy of well flow test report filed

 

 

 

56

Water quality test ordered

 

 

 

57

Water quality test received & reviewed

 

 

 

58

Copy of water quality test delivered to lender & buyer

 

 

 

59

Copy of water quality test filed

 

 

 

60

Loan/mortgage approved

 

 

 

61

Closing location selected

 

 

 

62

Closing date confirmed

 

 

 

63

Closing time scheduled with seller

 

 

 

64

Closing time schedule with title company/attorney

 

 

 

65

Closing time scheduled with lender/attorney

 

 

 

66

Closing time scheduled with selling agent

 

 

 

67

Closing time scheduled with buyer

 

 

 

68

Final walk through scheduled for buyer

 

 

 

69

Closing figures requested from title company/attorney

 

 

 

70

Closing figures received and reviewed

 

 

 

71

Closing figures forwarded to buyer

 

 

 

72

Closing documents requested

 

 

 

73

Confer and review documents with seller's attorney

 

 

 

74

Provide earnest money check for escrow/trust accounts

 

 

 

75

Oversee the entire closing process

 

 

 

76

Coordinate this closing with seller's next purchase

 

 

 

77

Under Contract/Offer Accepted Checklist

 

 

 

78

 

 

 

 

79

 

 

 

 

80

Need to set-up a conference call with out of town buyers,
buyer/seller lawyers, inspection authorities, other real estate
agent? Use Excalibur's smart conference call service.

 

 

 

 

Checklist for Single Family Home Assigned 

24hr Talking Ad # _______________

 

Item

Post-Listing Checklist

Assign to

Done

  Notes

1

Up-date sellers information in data base

 

 

 

2

Add buyers information to data base

 

 

 

3

Set follow-up alerts in data base for both buyer and seller

 

 

 

4

Remove lawn signs, lock box, etc.

 

 

 

5

Reassign 24hr Talking Ad Code To Another New Listing

 

 

 

6

Generate seller's "thank you letter"

 

 

 

7

Generate buyer's "thank you letter"

 

 

 

8

Have your new home owner's package personally delivered

 

 

 

9

Have a small box of business cards made for buyer

 

 

 

10

Inform welcome wagon of new owner

 

 

 

11

Add this buyer to your "client for life" marketing and referral
program

 

 

 

12

Post-Listing Checklist Complete

 

 

 

 

Checklist for Single Family Home Assigned 

24hr Talking Ad # _______________

 

Item

Other Points a Real Estate Agent, Buyers and Seller should be aware of if applicable to the area

Assign to

Done

  Notes

1

Radon Gas testing, monitoring and review

 

 

 

2

Asbestos testing, monitoring and review

 

 

 

3

Lead testing, monitoring and review

 

 

 

4

Hazardous Wastes testing, monitoring and review

 

 

 

5

Ground Water Contamination testing, monitoring and review

 

 

 

6

Formaldehyde testing, monitoring and review

 

 

 

7

Special area tax, special community tax, etc.

 

 

 

8

Road allowances and right-of-ways

 

 

 

9

High water mark, water's edge, shore road allowance and water right-of-ways

 

 

 

10

 

 

 

 

11

 

 

 

 

12

 

 

 

 

 

Further reading:

information

Equal Housing Opportunity

Realtor - Multiple Listing Services

RealtorŪ

REALTORŪ -- A Registered collective membership mark that identifies a real estate professional who is a member of the National Association of REALTORSŪ and subscribes to its strict Code of Ethics. Inquiries regarding the Code of Ethics should be directed to the board in which a REALTORŪ holds membership.

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